Social Media and the New Latinoamerican Student Movements. "Chilean Spring" and "#Yosoy132" [Las Redes Sociales y Los Nuevos Movimientos Estudiantiles Latinoamericanos. la "Primavera Chilena" y el "#Yosoy132"]

This comparative paper examines the role of social media in the "Chilean Spring" and in the "#YoSoy132" movement. First, it proposes a descriptive framework to approach both movements in a Latin American context. Second, paying special attention to the implosion of the movements. An analysis of the use of different online platforms (Facebook, Twitter and Yout ube) i s propos ed. The results show ed that in Chilesocial networks were "instrum ental" while in Mexico were "decisive".